Festive Sale and Cricket Mania Propel ONDC Order Volume to 12 Lakh During Diwali Week

Three points you will get to know in this article: Taking advantage of the joyful holiday spirit, the government-supported Open Network for Digital Commerce (ONDC) proudly logged an impressive 1.2 million transactions from November 6 to November 13, as revealed by exclusive ONDC data accessed by Inc42. Earlier this year, ONDC emphasized its aspiration for a daily transaction count of…

AJIO Unveils AJIOGRAM to Empower D2C Fashion Startups with Interactive E-commerce

Three points you will get to know in this article: Today, AJIO, the popular online retailer, excitingly introduced AJIOGRAM, a cutting-edge direct-to-consumer (D2C) platform filled with captivating content and interactive shopping experiences. This innovative move is designed to uplift Indian fashion startups that are reshaping the industry with their unique vision and inventive products. Accessing this platform is a breeze—simply…

Mamaearth, Gearing Up for IPO, Reports INR 151 Cr Loss in FY23 Due to Goodwill Impairment

Three points you will get to know in this article: Mamaearth, the direct-to-consumer (D2C) unicorn gearing up for its IPO, faced a financial setback in the fiscal year ending March 31, 2023, due to a one-time loss. The parent company, Honasa Consumer Limited, helmed by the husband-wife team Varun and Ghazal Alagh, witnessed a shift from the previous fiscal year’s…

Footwear Brand Inc.5 Shoes Raises $10 Million in Series A Funding

Three points you will get to know in this article:• The direct-to-consumer (D2C) market in India is rapidly growing, with the fashion and clothing segment expected to reach $43.2 billion by 2025.• Inc.5 Shoes plans to expand its presence in urban areas and target Tier 2 and select Tier 3 cities.• Mumbai-based footwear brand Inc.5 Shoes raises $10 million in…

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