Very Much Indian: ₹50 Lakhs for 10% Equity Win on Shark Tank India

Very Much Indian specializes in creating and selling high-quality handmade sarees. These beautiful traditional garments are widely loved in Asian countries and are often worn for special events like weddings and cultural ceremonies.

Click here to visit their website: Very Much Indian

The company prides itself on offering trendy and comfortable sarees, made from the finest materials and crafted with great attention to detail. With a wide range of colors, patterns, and fabrics, customers can easily find a saree that matches their personal style. Besides selling online, Very Much Indian collaborates with various retailers to make its sarees more easily accessible to customers.

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Slony Gambhir, the founder of Very Much Indian. She comes from a family in Yeola, Maharashtra, that works in the textile business. Even though she studied engineering and got an MBA, she always wanted to work in textiles. In 2016, she left her corporate job to start Very Much Indian from her home in Pune.

When she was 14, she had a special moment at her father’s store where she helped a customer in a hurry and earned their trust by selling them a beautiful saree. This experience made her love sarees even more.

She began Very Much Indian with 25 sarees loaned to her by her father, despite his initial doubts about her leaving her corporate job. With her husband’s support, she sold all the sarees by visiting known clients. It took her about a year to get fully back into the business, but she built up a loyal group of customers who appreciated the high-quality and stylish sarees she offered. Today, Very Much Indian is well-known for its good products and has a strong customer base.

Slony, along with her supportive husband, made her first appearance on Shark Tank India Season 2, Episode 2. They were up against a tough group of investors, called the ‘sharks,’ which included Anupam Mittal, Namita Thapar, Aman Gupta, Ashneer Grover, and Peyush Bansal. Their presentation was bold and impressive as they were looking for an investment of Rs 50 lakh in exchange for a 3% ownership in their company. This valued Very Much Indian at a notable Rs 16.67 crore.

During the discussions, the sharks showed interest in Very Much Indian’s business idea and its growth potential, but they had some worries. They brought up issues such as the company’s value, how much it could expand, what makes its product different, and how big the market is.

As talks progressed, Aman Gupta and Namita Thapar seemed interested in teaming up. They proposed investing Rs 50 lakh for a 10% share, praising the product while sharing their concerns about the value of the company. The other sharks chose not to make any offers. Eventually, the founders agreed to the proposal from Aman Gupta and Namita Thapar. They believed that having these two mentors would benefit them greatly as they worked to grow their business.

After sealing the deal with the Sharks, Very Much Indian has been making great progress in the luxury saree industry. Their journey has been marked by growth, expansion, and a strong dedication to their vision.

Reports suggest that their impressive pitch on Shark Tank India caught the eye of not only the sharks but also angel investors. This additional funding has boosted their financial resources and potential for growth.

Expanding beyond their premium saree collection, Very Much Indian now offers a wider range of sarees and variations. They have also introduced a new line called ‘Very Much Eco,’ featuring organic cotton sarees. This move reflects the growing demand for sustainable and eco-friendly fashion choices.