RCX Light’s on Shark Tank India- A Lighting Demo That Stunned the Judges

Shark Judge was taken aback by RCX Light’s lighting demonstration on Shark Tank India Season 5. He presents the Digital Display Project on Shark Tank, and Shark Kunal Bahl is astounded by the quality of the work. The brand’s simple style is one of its main advantages.

RCX Light concentrates on what is truly helpful rather than adding extraneous features. It has a sturdy construction and a dependable feel for extended use. The lighting is the same whether it’s for a personal branding video or a product shoot.

RCX Light is growing in popularity among freelancers and Instagram creators. The brand’s social media presence seems to have a really relatable vibe.

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RCX Light is a modern Indian lighting brand, specially designed for creators, photographers and videographers. Today’s Gen Z creators need affordable but professional quality lighting, and RCX Light fills this gap in a smart way.

The brand’s focus is on simple use, clean design and powerful output. RCX Light easily fits everywhere – YouTube, Instagram Reels or content creation. This is the reason why people are considering RCX Light as the next-gen creator brand. On platforms like Shark Tank India Season 5, the thinking of such brands gets more attention

Products from RCX Light are made especially for studio and video lighting applications. It includes LED lights, panels, and accessories that elevate photo and video shoots. In order to prevent the harsh shadow from falling on the face, the lights’ brightness is balanced.

Website url – RCX Light

RCX Light’s vision is to empower every Gen Z creator with affordable, professional and easy-to-use lighting solutions to create big-stage quality content like Shark Tank India Season 5.

For novices, the setup is simple, and for experts, the performance is powerful. Home studio creators are increasingly using RCX Light. Gen Z is especially drawn to this simplicity.

RCX Light is also quite active on Instagram and LinkedIn, where it freely discusses its products and journey. The brand is made live through creator partnerships and behind-the-scenes content.

This gives new users the assurance that the brand is supporting creators’ growth in addition to making sales. The digital generation enjoys this. RCX Light is taking this approach going ahead.

The RCX Lite is suitable for Generation Z because of its reasonable price. Although the output is of a professional caliber, the prices are not as exorbitant as those of high-end international brands. For students, independent contractors, and startup developers, this is an affordable option.

RCX Light is aware that good lighting raises the content’s overall worth. Therefore, the brand sells the creator’s confidence in addition to the product.

FY 22-23 = Rs 19 Lakhs

FY 23-24 = Rs 26 Lakhs

Sales YTD = Rs 66 Lakhs

Shark Kunal, Anupam, Kanika & Mohit were impressed with the project but walked out of the deal for some reasons.

Original Ask

Original Ask – Rs 50 Lakhs for 5 % Equity

Valuation – Rs 10 Crores

Shark Aman Gupta made an offer – Rs 10 Lakhs for 5% Equity + 40 Lakhs debt at 12% Interest for 3 years

Valuation – Rs 2 Crores

The founders were quiet happy & they accepted the offer & secured a deal with Shark Aman Gupta.

One company that is aware of the contemporary content economy is RCX Light. It is ideal for modern producers because of its excellent performance, simple setup, and clean appearance. Naturally, RCX Light belongs to the group of cutting-edge companies featured on programs such as Shark Tank India Season 5. 

It’s more than simply light for Gen Z innovators; it’s an instrument for growth. RCX Light has the potential to grow into a well-known brand among the Indian creative community.