Ripplr Gains $45 million (₹375 crore approx.) Funding from SBI and Investors to Scale Tech-Led Distribution Capabilities

Ripplr Gains $45 million (₹375 crore approx.) Funding from SBI and Investors to Scale Tech-Led Distribution Capabilities

Three points you will get to know in this article:

1. Ripplr secured $45 million (₹375 crore approx.) in fresh Series C funding.

2. How the company expanded its distribution network to reach 100,000+ retailers.

3. How Ripplr’s financial performance evolved, including revenue growth and annual losses.

A Strategic Series C Round to Accelerate Expansion

Though Ripplr has not yet issued an official announcement, the funding round was confirmed through a detailed blogpost by 3one4 Capital. According to industry reports, $30–32 million of the total investment has entered as primary capital, while nearly $10 million was infused through a secondary component, allowing early backers partial exits and liquidity.

Prior to this round, Ripplr had raised more than $56 million through a mix of equity and debt. The new capital aims to fuel operational expansion, deepen technology capabilities, and reinforce the company’s mission to streamline India’s fragmented retail supply chain.

Building a Tech-First, Full-Stack Distribution Engine

Founded by Abhishek Nehru and Santosh Dabke, Ripplr has gained rapid recognition for creating a unified distribution framework powered by technology. The platform integrates logistics, ground execution, inventory intelligence, and retailer engagement into a single cohesive layer. This holistic approach bridges the long-standing inefficiencies faced by consumer brands operating within India’s diverse retail market.

Ripplr’s model combines AI-driven demand forecasting, real-time inventory visibility, and last-mile fulfillment capabilities, enabling brands to optimize operations from warehouse to storefront. This makes it easier for companies to manage supply chains with accuracy, speed, and cost efficiency.

Expanding Retail Reach Across India

The company claims to now reach nearly 100,000 retailers and facilitate hundreds of thousands of monthly orders across fast-moving consumer goods (FMCG), retail, and lifestyle categories. This strong and growing footprint positions Ripplr as a crucial link between consumer brands and India’s dynamic network of small and medium retailers.

Operating in a competitive and often complex distribution environment, Ripplr has differentiated itself through consistent execution, operational reliability, and scalable technology infrastructure—factors essential for large-scale supply chain management in India.

Trusted Partner for Major Consumer Brands

Over the years, Ripplr has built a reputation as a dependable distribution partner for some of India’s biggest consumer-facing companies. Its client portfolio includes top global and domestic brands such as:

  • Unilever
  • Nestle
  • Tata Consumer Products
  • Godrej
  • Nivea
  • Dabur

 

These partnerships demonstrate the platform’s ability to manage large-volume operations while maintaining high efficiency and transparency.

Steady Revenue Growth with a Clear Path Toward Efficiency

According to data from TheKredible, Ripplr recorded a 13% increase in gross revenue, rising from Rs 1,028 crore in FY24 to Rs 1,164 crore in FY25. Despite rapid expansion, the company posted a loss of Rs 91 crore in FY25, similar to the Rs 90 crore loss recorded in FY24. This indicates that while the company continues to scale aggressively, operational improvements are stabilizing its financial trajectory.

With new capital, Ripplr is expected to enhance automation, expand warehousing and distribution hubs, and strengthen its retailer network—steps that could significantly improve margins in the upcoming fiscal years.

Driving the Future of India’s Digitized Supply Chain

Ripplr’s Series C funding marks an important moment for India’s broader supply chain modernization efforts. With rising demand for real-time distribution visibility, faster replenishment cycles, and efficient last-mile delivery, platforms like Ripplr are becoming indispensable.

Its focus on building a tech-enabled, full-stack distribution system positions it as a leader in reshaping India’s retail ecosystem. As brands seek deeper market penetration and improved delivery efficiency, Ripplr’s integrated model offers a scalable and future-ready solution.

A Transparent Note on Investment Associations

Bareback Media, the original reporting entity, disclosed that it has received funding from a group of investors, some of whom may have connections to businesses mentioned in related articles. However, it assures that such affiliations do not influence editorial independence or reporting accuracy.

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