Holi, the festival of colors, celebrates joy, unity, and the triumph of good over evil. It brings people together, breaking down societal barriers with brilliant colors, joyous feasts, and genuine camaraderie. The celebration also celebrates the entrance of spring, which represents rejuvenation and enthusiasm. Brands frequently use this chance to engage with their target audience, integrating their marketing efforts with the holiday spirit.
Several brands that achieved popularity on Shark Tank India have cleverly used Holi to increase their visibility and engagement. These brands successfully increased participation using social media, influencer collaborations, and limited-time offers, demonstrating how imaginative marketing can transform a festival into a business opportunity.
Here are some popular Shark Tank Featured companies that made best use of marketing on Holi 2025: