Full List of Brands Sponsoring IPL 2026 Teams Like CSK, MI, RCB and Others

Full List of Brands Sponsoring IPL 2026 Teams Like CSK, MI, RCB and Others

Three points you will get to know in this article:

1. Tata Group titles IPL 2026 with a ₹2,500 crore deal through 2028, supported by Google Gemini, JioHotstar, Angel One, and RuPay at the league level.

2. Fantasy gaming brands exited, replaced by aviation, tech, and clean energy names — Etihad (CSK), Nothing (RCB), VIDA (KKR), and Waaree Solar (RR) leading the shift.

3. Jio sponsors all 10 teams, while BKT Tyres and Amul appear across multiple franchises — proving IPL remains India’s most powerful marketing platform.

Which Brands are Sponsoring IPL 2026 Tournament and Teams?

ipl logo

The Indian Premier League (IPL) has grown into one of the biggest commercial events in world cricket. Top companies from India and across the globe line up every year to attach their names to this tournament. For the 2026 season, the brand partnerships look bigger and bolder than before. These sponsorship agreements bring in the funds that keep the league running and give fans a richer match-day experience.

Season 19 runs from March 28 to May 31, 2026. From global airlines and tech disruptors to legacy cement companies and EV pioneers, this year’s sponsorship landscape reflects the changing pulse of India’s economy. Here is the complete breakdown of every major brand backing the IPL 2026 — from the league’s own title partner to team-level deals across all ten franchises.

Which Brands are Sponsoring IPL 2026 Tournament and Teams?

One of the most significant stories of IPL 2026 sponsorship is the near-complete exit of fantasy gaming companies from principal jersey spots. Brands like Dream11, which had dominated team jerseys in recent seasons, stepped back as regulatory pressure on gaming platforms intensified. Franchises moved quickly to sign new principal sponsors from entirely different industries — aviation, renewable energy, infrastructure, consumer electronics, and electric mobility among them. The result is a more diverse and brand-safe commercial ecosystem than the IPL has seen in years.

IPL 2026: Main League-Level Partners

The Indian Premier League (IPL) has grown into one of the biggest commercial events in world cricket. Top companies from India and across the globe line up every year to attach their names to this tournament. For the 2026 season, the brand partnerships look bigger and bolder than before. These sponsorship agreements bring in the funds that keep the league running and give fans a richer match-day experience.

Season 19 runs from March 28 to May 31, 2026. From global airlines and tech disruptors to legacy cement companies and EV pioneers, this year’s sponsorship landscape reflects the changing pulse of India’s economy. Here is the complete breakdown of every major brand backing the IPL 2026 — from the league’s own title partner to team-level deals across all ten franchises.

Before examining individual team deals, it is important to understand who backs the IPL itself at the central level. The Board of Control for Cricket in India (BCCI) manages these league-wide partnerships separately from what each franchise signs.

The Tata Group holds the title sponsorship for IPL 2026. This agreement, signed in 2024, covers five seasons through 2028 and is reported to be valued at around Rs 2,500 crores — making it the most expensive title sponsorship in the league’s history. Star Sports handles the television broadcast, while JioHotstar handles online streaming for every match. My11Circle, Angel One, and RuPay serve as associate partners at the league level. CEAT holds the rights for strategic timeout segments, and Wonder Cement backs the on-field umpires. Google Gemini joined as an official AI partner this season in a deal worth approximately Rs 270 crores over three years.

 

Role

Brand Sector
Title Sponsor Tata Group Conglomerate
Associate Partner My11Circle Fantasy Gaming
Associate Partner Angel One Fintech / Broking
Associate Partner RuPay Digital Payments
Associate Partner Google AI (Gemini) Technology / AI
TV Broadcaster Star Sports Media
Digital Streaming JioHotstar OTT / Media
Official App Partner Cricbuzz Sports Media
Strategic Timeout CEAT Tyres
Umpire Partner Wonder Cement Infrastructure

All 10 IPL 2026 Team Sponsors at a Glance

Each of the ten franchises has its own roster of sponsors. You can spot these brand logos on player jerseys, helmets, caps, and stadium advertising boards. The table below summarises the headline partnerships for every team:

 

Team Title Sponsor Other Key Partners
Chennai Super Kings (CSK) Etihad Airways Gulf Oil, India Cements, FedEx, Ashok Leyland, TVS, MRF
Mumbai Indians (MI) Lauritz Knudsen DHL, IDFC First Bank, Astral, Malaysia Air, Skechers, Jio
Royal Challengers Bengaluru (RCB) Nothing Sun Pharma, BKT Tyres, Jio, PUMA, KEI Wires, Delhivery, boAt
Kolkata Knight Riders (KKR) VIDA (Hero EV) Tata Steel, BKT, RR Kabel, Lux Cosy, Jio, Thums Up
Sunrisers Hyderabad (SRH) Shree Cement Jio, BKT Tyres, KENT, Campa, AirAsia
Delhi Capitals (DC) Hero Fincorp DP World, All Season Water, Puma, Jio, HSBC, Bisleri
Rajasthan Royals (RR) Waaree (Solar) Jio, Red Bull, BKT, JX Laxmi, Oaksmith, Ecolink
Punjab Kings (PBKS) CP Plus BKT Tyres, Kent, Jio, Freemans, Hell Energy Drinks
Lucknow Super Giants (LSG) JK Super Cements BKT, KEI Wires, Green Ply, Jio, SBI Life, Too Yumm
Gujarat Titans (GT) Birla Estates Jio, Torrent Group, BKT Tyres, Astral, Google Pixel, Havmor

Team-by-Team Sponsorship Breakdown

Here is a detailed look at every team’s complete sponsor portfolio for IPL 2026.

1. Chennai Super Kings (CSK) Sponsors 2026

Chennai Super Kings have once again built a wide sponsorship portfolio spanning aviation, logistics, banking, FMCG, and media. Etihad Airways is the franchise’s principal sponsor for 2026, with the airline’s branding prominently displayed on the jersey. FedEx has joined as a key partner under a multi-year deal, appearing on the back of the jersey. Ashok Leyland has also been added as a key sponsor with jersey placement.

CSK’s broader partner network includes India Cements, Gulf Oil, British Empire, Astral Pipes, Equitas Small Finance Bank, Tecno, Vodafone Idea, Bonbloc AI, Baashyaam Constructions, City Union Bank, and Coca-Cola. On the official and merchandise side, Surf Excel, Amul Protein, PlayR, Hello FM, and Fever FM round out the portfolio. The team continues with other longstanding partners including TVS, MRF, and Maharaja. This consistency in brand associations reflects the franchise’s own identity — stable, loyal, and commercially disciplined.

 

2. Mumbai Indians (MI) Sponsors 2026

Mumbai Indians have assembled a diverse set of brand partners for 2026 spanning logistics, consumer goods, education, mobility, and retail. Lauritz Knudsen, part of the Schneider Electric ecosystem, is the team’s principal sponsor. DHL features as a key global logistics partner on the jersey.

At the associate level, Malaysia Air, Skechers, Jio, and Astral Pipes have been brought on board. The official partner roster is extensive: Plum, Oaksmith, Campa, Avon Cycles, Usha, AI+ Mobile, Udemy, FiatPe, Grew Solar, KT Men, BKT, V-Marc, Pokemon, BigAnt Studios, and Reliance Digital all feature. Radio City, Fever FM, and Radio One are media partners. In the merchandise and licensing segment, Chupps, Cricket Icons, Economa, Hexafun, Rapoo, and Real Cricket round out the five-time champions’ commercial line-up.

 

3. Royal Challengers Bengaluru (RCB) Sponsors 2026

Royal Challengers Bengaluru, the defending IPL champions after their 2025 title win, enter the new season with one of the most expansive sponsorship portfolios in the league. London-based consumer electronics brand Nothing is the title and principal sponsor for 2026 — one of the most surprising and high-profile new entrants in IPL’s commercial history.

Principal partners include Sun Pharma, BKT Tyres, and Jio. At the associate level, Puma, Atlassian, ConfirmTkt, Emmvee, boAt, and Nippon Paint all feature, along with KEI Wires and Delhivery. The official partners list is the longest among all franchises: BigBasket, Bisleri, Kingfisher, Nandini, Cricbuzz, Seiko Prospex, White Gold, Manipal Hospitals, Kotak Life, Surf Excel, TallyPrime, Optimum Nutrition, BOLD FIT, ChatGPT, Navi, Magicrete, Scapia, ITC Master Chef, Jana Small Finance Bank, KPT Pipes, and The Bakers Dozen are among the official brands. Red FM, Radio City, and Radio One serve as media partners.

 

4. Kolkata Knight Riders (KKR) Sponsors 2026

Kolkata Knight Riders have brought on a wide mix of brands across finance, consumer goods, technology, and media for 2026. VIDA, Hero MotoCorp’s electric vehicle brand, is the title sponsor — reflecting the league’s growing association with clean and sustainable mobility. BKT and RR Kabel are principal partners, while Tata Steel and Lux Cosy are among the main sponsors providing manufacturing strength and consumer brand recognition.

Associate sponsors include Jio, Joy, Jack Olivol, Vikram Solar, Google Pay, and Amaron. Thums Up has been named the global beverage partner. The official partner roster features Kingfisher, Google AI Mode, Google Gemini, Veedol, AI Nova, Disha Eye Hospitals, Freemans, Amul Protein, Amul Ice Cream, BGMI, Real Cricket, and BigAnt. On the media side, Fever FM, Sampark Media, and The Telegraph are partners. Six5Six, Cricket Icons, Valiente Caps, and Milton round out the licensing and merchandising line-up.

 

5. Sunrisers Hyderabad (SRH) Sponsors 2026

Sunrisers Hyderabad have confirmed Shree Cement as their new title sponsor for IPL 2026, replacing Dream11 from the previous season. Jio and BKT Tyres are the principal sponsors, appearing prominently on the team’s jersey. The broader partner network includes KENT, Lubi Pumps, Avon Cycles, City Union Bank, Campa, AirAsia, and Loop Earplugs. SRH’s sponsorship portfolio signals a shift towards legacy industrial and consumer brands after the exit of fantasy gaming sponsors.

 

6. Delhi Capitals (DC) Sponsors 2026

Delhi Capitals have partnered with a wide range of brands across finance, technology, consumer goods, and services for 2026. Hero Fincorp has come on board as the title partner, while DP World and All Season Packed Drinking Water are principal partners. Associate sponsors include GMR Group, KP Group, Puma, Jio, Enclam, and Amaron.

Among the official partners are HSBC, ChatGPT, Bisleri, Kingfisher, Freemans, Amul Protein, and Bharat Taxi. Milton, BigAnt Studios, and Krafton are official licensee partners. District by Zomato is the franchise’s exclusive ticketing partner for the season.

 

7. Rajasthan Royals (RR) Sponsors 2026

Rajasthan Royals have assembled a broad partner portfolio for 2026 with renewable energy brand Waaree taking the title sponsorship slot — a first in IPL history, as a solar energy company becomes the most visible brand on a franchise jersey. The principal sponsor line-up includes JX Laxmi, Jio, Red Bull, Oaksmith, and Ecolink. Associate sponsors include Goel TMT and HMD.

Official partners include Dream11, Poornima, BKT, Olio Pizza, Amul Protein, and Bisleri. In the licensing segment, Real Cricket, BigAnt, and Cricket Icons are official licensees, while Vany is the official merchandise partner.

 

8. Punjab Kings (PBKS) Sponsors 2026

Punjab Kings have put together a strong line-up of brand partners for IPL 2026. CP Plus, the surveillance and security technology brand, is the title sponsor. The principal sponsor roster includes BKT Tyres, Kent, Jio, Freemans, and Hell Energy Drinks — a mix of industrial, consumer, and FMCG names targeting the franchise’s strong North Indian fanbase.

Official partners include Highland, District by Zomato, Big FM, SIX5SIX, F Route, Jaypee Plus, and Livguard. Nivia, Cricket Icons, SUVI, and Valiente Spain form the merchandise partner group. Having reached the IPL final in 2025, Punjab Kings enter 2026 with considerably stronger commercial momentum than in previous seasons.

 

9. Lucknow Super Giants (LSG) Sponsors 2026

Lucknow Super Giants have brought on board brands across multiple categories, with JK Super Cements as the main principal partner. BKT and KEI Wires are also principal partners. The associate sponsor line-up includes Jio, SBI Life, Royal Green, Too Yumm, Freemans, and INA Solar — a mix of telecom, financial services, FMCG, and renewable energy brands that reflects LSG’s growing commercial profile.

Official partners include Kingfisher, Sprite, Amul, Velvex, Dewon, and KNS. Real Cricket, Mirchi, Big FM, and Radio City complete the licensing and media partnership roster. The spread highlights the franchise’s continuing appeal across both consumer and business-facing categories.

 

10. Gujarat Titans (GT) Sponsors 2026

Gujarat Titans have Birla Estates as their principal partner for IPL 2026, making a major real estate brand the most prominent name associated with the franchise. Associate partners form one of the most diverse lists in the league: Jio, Torrent Group, BKT Tyres, Astral Pipes, Equitas Small Finance Bank, Grew Solar, Google Pixel, Livpure, and International Gemological Institute all feature prominently.

Official partners include Campa, Scapia, Finkeda, AirAsia, Pokemon, BigAnt Studios, and Max Fresh. In the kit and merchandise segment, EM Sports (new kit partner), T10 Sports, Baller Athletik, Chupps, Valiente Spain, and Cricket Icons all have partnerships in place. HCG is the medical partner, and BookMyShow handles ticketing.

Key Trends Defining IPL 2026 Sponsorships

Aviation and Logistics Take the Jersey Front

IPL 2026 marks the first time a global airline — Etihad Airways — features as the primary jersey sponsor of an IPL franchise. CSK’s deal with the Abu Dhabi-based carrier reflects the tournament’s growing international profile. DHL’s prominent placement on Mumbai Indians’ jersey reinforces how logistics giants now see cricket as a premier brand vehicle.

Renewable Energy Makes a Statement

Rajasthan Royals’ title partnership with Waaree is a genuine first — a solar energy company earning the most visible spot on a franchise jersey. Gujarat Titans partnering with Grew Solar, and Lucknow Super Giants hosting INA Solar among their associates, signals that India’s clean energy narrative is finding a home in cricket’s most watched commercial space.

Tech and AI Brands Arrive in Force

Nothing’s title partnership with defending champions RCB is IPL 2026’s most surprising commercial move. Meanwhile, the BCCI’s deal with Google Gemini — appearing across multiple team assets as well as league-level branding — marks the first time a generative AI product has secured such a prominent place in cricket’s commercial ecosystem.

Electric Mobility Joins the Fold

Hero MotoCorp’s EV brand VIDA as KKR’s title sponsor reflects the league’s alignment with India’s EV push. Combined with Lauritz Knudsen (linked to Schneider Electric’s energy management ecosystem) backing Mumbai Indians, the 2026 season is the most EV and clean-tech forward in the IPL’s history.

Jio Is Everywhere

Reliance Jio appears in the partner portfolio of virtually every single IPL franchise this season. This level of commercial omnipresence underlines both the scale of Reliance’s ambitions and the effectiveness of the IPL as a vehicle to accelerate digital subscriber acquisition and telecoms branding across India.

Why Brands Love The IPL

Companies pour significant money into IPL sponsorships because the league delivers an audience that few other platforms can match. Hundreds of millions of viewers tune in across television and mobile screens during the two-month window. Every boundary, every wicket celebration, and every slow-motion replay puts sponsor logos in front of this massive, highly engaged crowd.

This year, the brand mix is especially diverse. Etihad Airways and DHL represent global enterprise; Nothing and Google Gemini bring cutting-edge consumer technology; Waaree and VIDA represent India’s sustainability future. Fintech names like Angel One and payment brands like RuPay reflect how digital-first companies now see the IPL as a prime stage to reach the next generation of Indian consumers.

Conclusion

The IPL 2026 sponsorship ecosystem is broader, more diverse, and more commercially sophisticated than at any point in the tournament’s history. With Tata Group anchoring the league at Rs 2,500 crores, global brands from aviation, consumer tech, and clean energy headlining franchise deals, and Jio threading itself through every team’s commercial fabric, the 19th edition represents a genuine coming-of-age moment for cricket’s most powerful commercial property.

For brands, the message is clear: the IPL remains the single most effective platform to reach hundreds of millions of Indian consumers in a two-month window. For fans, the evolving sponsor roster is a mirror of what India aspires to be — globally connected, digitally progressive, and increasingly green.

Start typing and press Enter to search

Shopping Cart