Wakefit Innovation Limited, one of India’s fastest-growing consumer brands in the home and sleep solutions sector, has officially fixed its IPO price band at ₹185 to ₹195 per share.
The company’s expansion goals, operational capabilities, and brand presence in new cities and product categories are all intended to be strengthened by the eagerly awaited IPO.

The IPO has aroused tremendous market curiosity, especially as Wakefit converts from a successful D2C brand into a publicly listed company backed by robust sales performance and sustained growth.

Related: OG Media 360 Acquires Times of Business

Wakefit’s price range of ₹185-₹195 indicates its steady revenue growth and increasing market share in India’s home and sleep solutions category.
Analysts observe that the valuation is balanced, as evidenced by the company’s

• Rapidly expanding customer base
• A strong online-first business concept.
• Expansion to offline retailers,
• Brand loyalty has grown over the last several years.

The price strategy is intended to attract both retail and institutional investors seeking exposure to emerging consumer brands.

The company plans to use the funding for:

• Setting up more manufacturing facilities,
• Boosting supply chain efficiency,
• Reducing existing debt, and
• Expanding offline retail footprint throughout key metros and Tier-II cities.

With increased competition in the home solutions industry, Wakefit’s strategy focuses on building reliability, strengthening logistics, and improving product R&D to service its growing customer base.

In areas like mattresses, furniture, home décor, and ergonomic solutions, Wakefit has established a strong presence.
Because of its direct-to-consumer business model,:

• Competitive pricing,
• Faster delivery,
• Increased client satisfaction, and
• Strong brand recognition online.

According to industry experts, the IPO may enable the company to expand its product ecosystem and scale more quickly.

Wakefit Innovation Limited has demonstrated confidence in its company strength and long-term market potential by fixing its IPO price band at ₹185 to ₹195.
As the home solutions industry in India continues to grow, Wakefit is positioned to capture a larger portion with fresh financing, strategic expansion, and increased manufacturing capabilities.