Perfora offers India's first Made Safe Certified Toothpaste and aims to create safer alternatives to traditional products

[{"selector":"#anim-ab8caf30-a79d-4340-b06f-2ae220e3ffce","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a62bebfc-d16a-4318-884c-7858b5be2d3b","keyframes":{"transform":["translate3d(0px, 136.54462%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

The company launched in August 2021 and has already served over 40,000 customers through innovative products like electric toothbrushes and mouthwash

[{"selector":"#anim-d62c3e10-a349-4422-94e2-dc3d449056f1","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4a3bc8fd-2774-4b5d-aef5-18ea48149888","keyframes":{"transform":["translate3d(0px, 123.10151%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Perfora raised ₹2 crores at a ₹13 crore valuation in April 2021, followed by ₹7 crores at a ₹39 crore valuation in February 2022

[{"selector":"#anim-2043557a-de1f-4fd6-baf1-d9293837a3b0","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5f3d59c2-3357-4636-8261-26f8c4c34683","keyframes":{"transform":["translate3d(0px, 134.40686%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

During their Shark Tank pitch, the entrepreneurs discussed their pioneer status in the market and their vision to become "Colgate 2.0" made in India

[{"selector":"#anim-3b93e034-5535-492c-bbcd-cebab092ff89","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c7d367cc-d375-44d7-b3fd-1db526dc222e","keyframes":{"transform":["translate3d(0px, 129.43066%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

After appearing on Shark Tank, their sales skyrocketed from ₹70 lakhs to ₹3.5 crores monthly, a fivefold increase in just nine months

[{"selector":"#anim-09104ba8-5f25-4599-afc8-29addf8ec4c8","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6d30cdc8-83ec-43bb-aed3-f400866572fe","keyframes":{"transform":["translate3d(0px, 127.75414%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Perfora closed a fundraising round three months after Shark Tank at double the valuation from the show, reflecting their growing success

[{"selector":"#anim-1f95c997-78cb-438f-b32f-27d1fea50f00","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-381f5065-8354-4319-8a7e-94dfa466843b","keyframes":{"transform":["translate3d(0px, 140.90659%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

The brand has over 80,000 Instagram followers and regularly collaborates with influencers to increase brand awareness and customer engagement

[{"selector":"#anim-b7cc898f-2716-473d-94b4-caa7d906e167","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-da0e9db9-b3cc-40ec-8c96-8f2dc93dff40","keyframes":{"transform":["translate3d(0px, 126.47754%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

They expanded their product range to include tongue cleaners and gum care products, continuing their commitment to innovation in oral care

[{"selector":"#anim-f508b3ff-5a11-4d82-924a-ecf0649b6845","keyframes":{"opacity":[0,1]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-629c9fb2-7e5f-4661-be15-59cb9e10fc78","keyframes":{"transform":["translate3d(0px, 126.05201%, 0)","translate3d(0px, 0px, 0)"]},"delay":1,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]