Midas Paint, founded by Mayur Rajput, Akshay Langore, Sachin Kadam, and Mayur Chandgude, aims to provide eco-friendly, long-lasting, and cost-effective paints

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The paint industry is saturated with established giants, but Midas Paint has an innovative approach—manufacturing high-quality paint from cow dung

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Their paint is: Weather-resistant, Antibacterial and antifungal, Eco-friendly and Affordable, Priced competitively at Rs. 225 per litre

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The company provides various types of paints, including: Interior & exterior wall paints, Floor coatings, Ceiling finishes, Industrial-grade paints

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Sales Over the Years 2021-22: Rs. 15 lakh. 2022-23: Rs. 45 lakh. 2023-24: Rs. 75 lakh. 2024-25 (Till Oct): Rs. 60 lakh (Projected: Rs. 5 crore)

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The founders entered the Shark Tank India stage with confidence, seeking: Rs. 3 crore for 5% equity. Valuation: Rs. 60 crore

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The sharks were intrigued by the unique concept but raised concerns about: Competing against established paint brands, Scalability issues, Consumer adoption

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Shark Ritesh pointed out discrepancies in their data, while Shark Aman advised them to hire a CA to strengthen their financial strategy

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Despite their commitment to sustainability, Midas Paint couldn’t secure a deal due to concerns over USP, inconsistent financial figures, weak number management

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