What is Gully Labs?Founded in August 2023, Gully Labs is a sneaker business situated in Delhi NCR that specializes in sneakers influenced by common urban living, Indian street culture, and youth aesthetics.
Above and Beyond SneakersAccording to Gully Labs, shoes are a way to express oneself. Its designs, which blend comfort, culture, and conscientious fashion, are a reflection of Indian streets, local tales, and identity.
Design and ResponsibilityThe company specializes in hand-lasted sneakers made with premium materials, breathable textiles, and moral business procedures. Gully Labs' main values are sustainability, carefully chosen collections, and limited drops.
Quick Sales GrowthIn FY23–24, FY24–25, and YTD, Gully Labs reported ₹20 lakhs, ₹2.9 crores, and ₹9 crores. Sales reached ₹1.85 crores in November of 2025 alone.
Superior-Mass AppealGully Labs caters to young professionals, college students, and creatives who are looking for Indian design that meets international quality standards. It is positioned for urban millennials and sneakerheads.
The PitchThe founders valued Gully Labs at ₹200 crores and requested ₹1 crore for 0.5% stock, emphasizing the company's long-term goals, strong traction, and brand culture.
Competing SharksGully Labs executed a deal with Shark Aman Gupta for ₹1 crore at 0.57% equity, valuing the brand at ₹175 crores, after other Sharks submitted proposals.
Increasing the Sneaker Movement in IndiaWith Aman Gupta on board, Gully Labs hopes to grow collections, scale carefully, and fortify India's native sneaker culture, which is based on community and authenticity.