KIWI Kisan Window is a Dehradun-based company that sells a range of organic and sustainable food products like pulses, pickles, dehydrated coconut chips, etc

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Founded by Nupur Agarwaal and Abhinav Ahluwali, they focus on promoting responsible farming practices directly sourced from Indian farmers

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Healthy necessities: 150 SKUs, healthy beverages: 50 SKUs, and healthy snacks: 50 SKUs, are just a few of the many categories into which their items are separated

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In FY23–24, the company generated ₹5.06 Cr in revenue, up from ₹4.3 Cr the year before. FY24–25: ₹4.5 Cr until October 2024, expected to finish the year with ₹10 Cr

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Their store is 250 sq. ft on average. Pays an average of ₹45,000 in rent. Mohali store: sales are ₹5 lakhs, Dehradun: ₹15 lakhs. Remaining locations: franchises, four are company-owned

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Early in 2024, KIWI Kisan Window raised its first investment, raising ₹80 lakhs at a valuation of ₹30 crores. Last year, their EBITDA was 5.3%. A year ago, it was 4.3%

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Due to his intense interest in this area, Kunal made two proposals without royalties but at the same valuation

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For 10% equity, he was prepared to provide ₹2.5 crores, and for 5% equity, ₹1.25 crores

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After giving it some thought, the founders return with a counter offer of ₹2.5 crores for Kunal, valuing the business at ₹30 crores

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The founder accepted the first deal despite Kunal’s intransigence. On the assessment of ₹25 crore, they clasped hands

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