Ctruhis revolutionizing digital retail as the world’s first AI-powered, no-code XR (Extended Reality) Commerce Studio. Founded in 2023 in Bengaluru, they help brands bridge the gap between "scrolling" and "experiencing" products.

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The name "Ctruh" stands for "See-Through."CEO Vinay Agastya created the platform to make 3D, AR, and VR as easy to build as a PowerPoint. No apps, no heavy installs—just a simple URL or QR code to bring products to life in your living room.

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Ctruh isn't just a startup; it’s a tech titan in the making. Backed by Microsoft, NVIDIA, and Amazon, and recognized by Forbes’ Select 200, the platform already serves 100+ retailers, proving that immersive tech is the new gold standard for D2C brands.

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Why do brands love it? ● 90% increase in conversion rates. ● 40% decrease in product returns. ● 2.4x longer customer engagement. It turns passive browsing into an interactive, confident purchase.

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Ctruh operates with a robust model: ● XR Platform: ₹25–50 Lakhs (One-time) ● General Projects: ₹2–6 Lakhs ● Funding: Already raised ₹15.5 Crores before the Tank. ● Deployment: Complex 3D stores live in just ~2 hours.

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Vinay entered the Tank seeking ₹1 Crore for 1.2% equity, valuing the company at a staggering ₹83.33 Crores. He pitched a vision where every online store becomes a 3D experience, reducing the billions lost in e-commerce returns.

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Vinay accepted the joint offer from Anupam and Vineeta! With their expertise in tech and D2C scaling, Ctruh is set to dominate the global XR market. The future of commerce isn't just flat images—it’s immersive, and it’s "Ctruh."

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