Chennai-based startup Tikitoro, founded by Prasanna Vasanadu is focused on providing safe, high-quality products tailored to young skin

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Aseem Shakti isn’t just about sarees. It’s a story of empowerment, innovation, and giving women financial independence

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Startup provides a saree that’s practical, elegant, and deeply rooted in tradition, yet modernized for today’s woman

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The inclusion of pockets was a simple yet revolutionary addition, making the sarees both stylish and functional

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Swati’s startup employs women from marginalized communities, providing them with steady incomes and a chance to improve their quality of life

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Aseem Shakti Sales: 2020–21: ₹19 lakh revenue. 2021–22: ₹22 lakh revenue. 2022–23: ₹65 lakh revenue. 2023–24 (April–October): ₹1.3 Cr revenue

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The sarees are priced between ₹3,100 and ₹6,000, balancing affordability with premium quality

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Swati asked for ₹50 lakh in exchange for 2.5% equity, valuing her company at ₹20 crore

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Shark Anupam Mittal made a counteroffer: ₹50 lakh for 10% equity through the charity arm of his company

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Swati accepted Anupam’s offer. In a heartwarming moment, Anupam even wore an Aseem saree while presenting the cheque

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