Hoovu Fresh revolutionizes India's flower market by fixing the supply chain for traditional flowers

Hoovu Fresh raised INR 1 crore for 2% equity from Shark Tank India with a unique floral business model

The startup was founded by Rhea and Yeshoda Karuturi in 2019 in Bengaluru

Their flowers have a shelf life of 15 days, and they offer a variety of products besides flowers

Hoovu Fresh has managed to secure partnerships with major retailers and online platforms

They collaborate with 500 flower farms and 300 temples for their business operations

The company hit INR 1 crore in sales within the first month of August 2022

Aman Gupta and Peyush Bansal invested in the startup, recognizing its potential in the market

They offer a diverse range of flowers with prices ranging from INR 40 to INR 100

Currently operating in 8 Indian locations, the company has already completed over 2 million orders by January 2023