Rare Rabbit Secures ₹500 Crore to Expand Men's Fashion Brand
Introduction to Rare Rabbit
Introduction to Rare Rabbit
Rare Rabbit, founded by Manish and Akshika Poddar in 2015, blends India's rich heritage with modern design, creating timeless men's fashion while supporting local artisans.
Unique Brand Positioning
Unique Brand Positioning
Celebrated for its meticulously crafted products, Rare Rabbit has a loyal following among creatives, celebrities, and royalty, emphasizing authenticity and transparency.
Securing ₹500 Crore Funding
Securing ₹500 Crore Funding
Rare Rabbit is finalizing its first institutional funding round, raising ₹500 crore, led by A91 Partners with investments from Ravi Modi's family office and Nikhil Kamath.
Investment Breakdown
Investment Breakdown
A91 Partners will contribute ₹350 crore, while Ravi Modi’s family office and Nikhil Kamath will jointly invest ₹150 crore, including ₹250 crore in primary capital for growth.
Financial Performance
Financial Performance
Valued at ₹2,200 crore, Rare Rabbit achieved over ₹600 crore in revenue and ₹100 crore in operating profit in FY24, a 60% increase from FY23's ₹376 crore revenue.
Retail Presence
Retail Presence
Rare Rabbit operates 135 stores in major cities like Delhi, Mumbai, and Bengaluru, and in tier-II and tier-III cities such as Ahmedabad, Bhopal, and Ranchi.
Expansion Plans
Expansion Plans
The new funding will help Rare Rabbit expand its retail footprint significantly, targeting both major metropolitan areas and emerging urban markets to grow its brand.
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