A breathing wellness company called PureFlow Tape sells non-medicated nasal strips that promote better sleep, increase airflow, and improve everyday respiratory comfort—particularly in urban areas with pollution.

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PureFlow Tape was founded by Parikshit Batra, Jashanjot Singh Bindra, and Dev Sharma. It started out as a casual chat idea and developed into a wellness company that caters to consumers.

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By using spring-like bands to gently raise nasal passageways, PureFlow's nasal strips improve airflow in a matter of seconds. For improved sleep, recuperation, and general well-being, the brand encourages normal nasal breathing.

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PureFlow Tape reported ₹65 lakh in net sales for the fiscal year 2024–2025. In 2025, monthly sales showed steady and robust development, ranging from ₹30 to 45 lakh.

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The brand anticipated net sales of ₹6.25 crore and gross sales of ₹8 crore for FY 2025–2026, driven by increased awareness of sleep quality and breathing health.

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The founders introduced their second company, Get Snappy, and marketed PureFlow Tape as a cutting-edge breathing solution for performance demands, sleep problems, and polluted cities.

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Sharks Anupam, Kunal, and Namita chose not to participate. Shark Aman Gupta, who valued the company at ₹10 crore, saw significant consumer potential and paid ₹2 crore for 20% shares.

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The creators' Shark Tank India Season 5 journey got off to a great start when they accepted Aman Gupta's offer, gaining a significant deal and validation for their mission.

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