Assam based Woolah Tea, founded by Upamanyu Borkakoty, adopts a novel strategy to producing 100% whole-leaf tea free of dust and fannings.
“My uncle’s passion for tea tasting and improving lives through his NGO inspired me to dream big, despite coming from a small town like Sivasagar.”-Upamanyu.
Woolah Tea guarantees a fuller and more genuine tea experience than ordinary tea bags, which frequently contain tea dust and broken leaves.
Without using conventional tea bags, the company says it provides a more environmentally friendly and hygienic method to consume tea.
It is Unique due to: World’s first bagless tea dip technology, No Dust or Fannings, Sustainable Sourcing, Convenience & Quality.
The founder presented an ambitious vision with: Investment Ask: ₹50 Lakhs, Equity Offered: 1.66%, Valuation: ₹30 Cr.
He secured a deal of ₹ 50 Lakhs for 2.5% equity+2.5% advisory equity at the valuation of ₹ 20 Cr with shark Aman Gupta.
Shark Tank deal positions brand for: market visibility, Strategic expansion, Product innovation, Strengthened distribution networks, Mentorship from Aman.