Airth, Founded in 2020 by Ravi Kaushik and joined later by Abhimanyu Kumar, is tackling indoor pollution with its world-first AC air purifier attachment

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Designed to work without electricity, filter protects against PM2.5, PM10, & harmful microbes, preventing 30 grams of dust from entering the lungs annually

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Priced at just ₹3,000, the product transforms ordinary air conditioners into powerful air purifiers while cutting AC maintenance costs

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Its modular design makes it equally effective year-round, adapting to summer and winter needs seamlessly

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By combining HEPA technology with a unique germ-destroying coating, the filter not only traps fine particles but actively deactivates viruses and bacteria

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Airth’s Sales and Revenue: FY23-24 Revenue: ₹2.1 Cr FY24-25 (Till October): ₹2.2 Cr, Projected FY24-25 Revenue: ₹6–7 Crores

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Airth’s Revenue Streams: E-commerce (Amazon): 70–80% of total sales. Direct Website Sales: Remaining online contributions

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Ownership-Ravi Kaushik: 64%, Abhimanyu Kumar: 2%, Investors: 17%, Director: 3%, ESOPs: 7%, IIT Kanpur: 4%, Mentor: 2%, Kanwal Enterprises: 1%

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Founders asked with ₹96 Lakhs for 3% equity, valuing the business at ₹32 Crores

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Finally, Aman and Vineeta adjusted their offer to ₹96 Lakhs for 3.7%, valuing the business at ₹27.3 Crores, which the founders accepted

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